is good business + good business gets noticed
Strategic Brand Clarity > Verbal Brand Clarity > Visual Brand Clarity
Using discovery to derive verbal and visual clarity, I guide my clients to swiftly shape a focused story and cohesive brand image to successfully (re)launch. At the end of this process, you'll be equipped with authentic brand positioning, a unique story, and a brand identity system enabling you to connect deeply with your audience, team, and investors alike.
† I also avail my services and consulting to not-for-profit (501c-3) organizations who need just as much 'TLC' with their brand identity and positioning. ☺
"branding is a layer of insurance for your company + you're investing in it as a strategy, so you don't have to compete on price..." - Finien
going through the process of branding, you're gaining a tribe + fitting into their lives; even for generations.
business + brand
The Business + Brand practice drives business growth by helping clients articulate brand strategy, define audiences and build future-ready brands.
Naming and articulation
Positioning + Messaging
customer + experience
I design experiences that bring your brand story to life and accelerate growth through new products, services, and business models.
User Experience + Interface Design
Collateral + Environmental
culture + climate
Collaboration is hard. Gaining alignment is harder. My bootcamps are workshops designed to bring together diverse stakeholders in order to drive breakthrough results that transform both how you work and what you do.
Mission + Vision Alignment
Visual + Verbal Clarity
"Mike provided a comprehensive explanation of what branding is and how an organization develops and curates it.
"Mike made branding simple to understand and execute."
my project engagement
A step by step process to ensure your success when embarking on a project with Michael K. Bigos.
Graphic design is easy. Branding requires a professional + your brand’s story should not be focused on a product or service - instead on the experience it provides your customer. This simple guide is designed to help ease any anxiety or concern about taking on a project for your business.
The 1-Day Branding Bootcamp™ is full day interactive workshop giving you a deep dive into brand strategy, attributes, messaging, and the art of story-telling, so you can effectively position and grow your business.
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