The one-day branding intensive designed to give the clarity, resources and actionable steps you need to capture, create, launch, and sustain your business successfully.


I truly enjoyed the authenticity and thoroughness of the training. This bootcamp allowed me to focus my thoughts on how I can better articulate my needs. Lastly, the nourishment provided throughout the day was excellent!


It was super informative, interactive and engaging!


I’ve always been impressed by the quality of branding and marketing you produced however the workshop gave much insight on why you are successful. The workshop made you really think about all facets of branding beyond surface level.

Why The Focis Branding Bootcamp?


Most startup businesses lack the resources to successfully launch their brand from the ground up -

which can cost anywhere from $10-30k for just strategy alone. I’m hosting a “Focis Branding Bootcamp” // 6 Modules // “No Fluff” // Exclusive Full-Day Branding Intensive designed to provide the clarity, resources and actionable steps to capture, create, launch, & sustain your business.

Brand Clarity Is Just a Click Away.

Getting Started Is Simple

Get Access by reserving a seat in the Focis Branding™ Bootcamp

Register and save your seat for the next bootcamp intensive. Take the first step to marketing your business successfully.

Create your brand attributes and clarify your message

Curate, extrapolate, commit and immerse yourself in the workshop, getting all you can to position your business for success.

Never Waste Another Dollar on Ineffective Marketing

Confidence in a narrative produces assurance when positioning yourself to be profitable and saves you money and time.

What's Included?

Branding Bootcamp Workbook

“Brand” has become an almost over-saturated buzzword. But an organization who can clarify and deploy their brand effectively will transform into a powerhouse who is prepared for whatever comes their way…like a pandemic. This custom workbook will help!

Brand-Canvas Roadmap

A visual roadmap to help you articulate your attributes, values, features and benefits. I want to help you extrapolate what's in your head and heart in a clear and cognitive way.

Discover Your Why

Uncover your purpose, cause or belief, and the underlying reason you got into business in the first place. Uncover the driving force which will inspire, align and bring fulfillment to both yourself and those you choose to help grow your business. Your “why” helps to establish the secret sauce your business will use to inspire and connect with your customers.

Define Your Brand Identity & Attributes

Express your business’s personality and values – build a comprehensive and consistent experience that resonates with your customers and nurtures lasting relationships with discovery exercises and tools to help uncover your brand’s attributes. These key factors are essential to your identity and how we ‘experience’ your brand and it’s touch-points.

Position Your Brand For Success

Make yourself irreplaceable! “Positioning” is how you turn ideas into competitive advantage. This module dives into HOW to communicate your offer and cause customers to both listen, then buy from you, rather than your competitor. Undifferentiated brands compete on price, while differentiated or charismatic brands are the ones which customers feel there is no replacement for – which equals positioning.

Clarify Your Message

In these uncertain times, businesses that have clarified their message and positioned their brands effectively are much more likely to survive. In this module, get your message and branding-approach right. Michael will show you how to communicate and position your business in the marketplace, draw people in when you explain what you do, and eliminate confusion from your messaging so customers listen and buy.

Bonus Materials Included

Branding Basics: Your Baseline

We'll remove the veil of branding and marketing, simplifying the approach and narrative as well as explore key attributes of successful brands.

5 Design Elements for sure success ( Resource )

Navigating Creative Services

"Creative Services" - Navigating the landscape when working with creatives, agencies and firms.

Stop Wasting Money On Marketing That Doesn’t Work


  • You don’t have a proven plan for your brand’s position

  • Explaining what you offer isn’t simple or clear

  • Your marketing feels like a giant money pit

  • You’re not confident that your marketing approach will work

  • You’ve got great ideas, but don’t know if they will be profitable

  • You’re ready to launch a business but have NO idea where to start

  • You’ve got the passion and drive to make things happen, but feel stuck

  • You’ve spent endless time seeking answers only to feel confused and overwhelmed

If so, you need

Brand Clarity.

After you complete this Bootcamp, you’ll have a proven arsenal that will help grow your business.

Bootcamp Attendees were asked…
How Was Your Experience?
This Is What They Said:


I liked the fill in the blanks- Pick 10 words, now make it 5, now make it 3, etc- it broke the overwhelming task of determining your brands identity into bite size pieces.


It felt like a one on one session.


You were a true professional who amplified each participants contributions.

Meet Your Guide
He’s Kinda Cool!

Michael K. Bigos is a Brand Identity Specialist, Digital Designer and Consultant with over 20 years experience, located in the greater Tampa, Bay Area. Driven by his love for the ‘little guys”, Michael takes pride in using design to solve business problems and providing small businesses, start ups, and entrepreneurs with the best creative solutions possible. Michael’s goals include making branding simple and helping businesses navigate the landscape of their brands, products and services with clarity and focus.


Grateful to have spoken to these audiences…

Ready to Grow Your Business!?

I’ll see you inside the Focis Branding™ Bootcamp!