+ focused.

Michael K Bigos - Brand Identity Specialist + Designer

Mike Bigos

Michael K. Bigos is a brand identity specialist and designer with more than 20 years of experience working with some of the most well known brands in the world as well as numerous startups and entrepreneurs. Michael has been a relentless agent of change and seeks to be creatively-disruptive with his clients, helping them to achieve clarity across the multiple facets of their business. Awarded the Platinum DotComm Award for Branding and Marketing Excellence 2018, and an active Adobe Creative Community Representative, Michael is continuously helping to positively affect the design community via brand identity design, cohesive customer experiences, content sharing, and workshops.

Connect with Me

@michaelkbigos   |  

one size doesn't fit all. there are various ways to get the best outcomes.


You’re an entrepreneur or small business and you need brand identity design that’s impressive to investors and irresistible to customers.

Your organization has been successful for some time, and you’ve outgrown your existing corporate identity.

You’ve tried other visual designers, but the quality of work or the  communication was a struggle. You feel it wasn’t a good return for your money.

You need to realign your workforce-culture, regain focus and excitement for the road ahead.


how i work

strategic + creative

I blend strategic and creative thinking to solve problems, marrying robust, logical, fact-based insights with creative, disruptive, intuitive thinking.

unlock clarity + focus

I provide my clients with structured insights, tools, and processes to guide them to clarity around their thoughts and ideas - helping them transition to focus. We subsequently capitalize on "right space" opportunities, expound footprints, and effectively craft the truest brand identity, messaging and positioning for their culture and customers.

precision  + execution

I ensure to diagnose before prescribing solutions to my clients which fosters trust, eases anxieties and limits risks.  By effectively moving through the process of strategic design-thinking, I am able to hone in on the most accurate expression of my clients' brand identity and positioning and execute on the design and deliverables.

my project engagement
process document

A step by step process to ensure your success when embarking on a project with Michael K. Bigos.

Graphic design is easy. Branding requires a professional + your brand’s story should not be focused on a product or service - instead on the experience it provides your customer. This simple guide is designed to help ease any anxiety or concern about taking on a project for your business.

Download this FREE Document >>

Spathe Systems

"Great day indeed! Your bootcamp was well worth the time spent. I learned so much and I look forward to more of your insights."

in the community

As a citizen, I firmly believe in giving back and offering my time, gifts and talents to my community.  I have had the pleasure of serving students in K-12 schools during the Great American Teach In, serving as the Director of Marketing for Mentoring with Purpose Charity, coaching youth sports and volunteering with Revealing Truth Ministries Christian Center in various community outreach and mission efforts. 

"For more than 10+ years, Michael has put in maximal effort to make sure my brand is appealing, meaningful and effective. Not only does he come to the table with strategies and ideas, but he also is a good listener and collaborator. He works quickly and is extremely versatile. I recommend his services if you're looking for someone to come alongside you to bring your brand to the next level."

Anchor  |  CBS 2  Chicago, IL

P A R T I A L   C L I E N T   L I S T

Active Harmony


Appliance Time

Breas Coffee

Black By Design


College & Career Savvy

Department of Defense

Designs by Essence

Eastbay Buccaneers

Ebon Influence

Envision Construction Services

Freemind Foundation

Hoover Vacuums

Imprint Camps

Istari InnovationsKingdom Builder Christian Center

Life Transforming Ministries

Mentoring with Purpose

Natures Bounty


NTS Event Management

One Source – ProForma

Operation Clean Sweep


Precision Couplings

Powell Investment Management

Rhodes Academy for the Creative Arts

Republic Tubing

Revealing Truth Ministries

Rich Motivations

SamsungScript Fit


Soda Stream

South Eastern University

Southshore Sharks

Spathe Systems & Solutions

Tampa Bay Buccaneers

Team Beast Runner

Timeless Commercial Construction

Trim That Waistline


Winthrop Charter School


Download my FREE Brand Positioning and Attributes Workbook. 

I've found in over 20 years of creative services, business owners are great at what they do. However, not always good at communicating what they do. This positioning workbook will help you narrow your focus and communicate your offer in a simple and precise way - so your customers don't waste 'brain calories', and buy from you rather than your competitors.